top of page

Our Projects

01

Project Name

02

Project Name

03

Project Name

04

Project Name

05

Project Name

06

Project Name

07

Project Name

08

Project Name

09

Project Name

10

Project Name

Spotted Fur Texture (1)_edited.jpg

Mindset

I believe good design should be clean, intentional, and rooted in purpose.

I believe in building brands with longevity, clarity, and a strong point of view.

I believe your brand should feel like something you’re proud to stand behind.

And I believe the process should feel inspiring, not overwhelming.

DESIGN SALT CREATIVE BRANDING SHOOT BERKLEY CA AUGUST 2025 JENNY CHOK PHOTO-188.jpg

Inside the Studio

MY

DESIGN

STORY

6b1194c4-1296-4e82-a431-85cf94983284.jpeg

01

Clarity Over Clutter
The best ideas are usually the simplest. I keep things clean, focused, and never overdone.

02

Creativity with Purpose
This isn’t design for design’s sake. Everything I create is meant to get noticed, remembered, and drive results.

03

Clients as Creative Partners
I don’t gatekeep. We collaborate, explore, and build something meaningful together.

04

Legacy-Minded Design
This isn’t fast fashion for your brand. We build it to last, grow, and evolve with you.

05

Integrity in Every Step
No fluff. No ego. Just honest work and a process you can trust.

Golden Rules

Origin

Design has always been personal.

I didn’t stumble into this work. I grew up in it.

Raised by two artists and art educators, I spent my childhood in galleries, sketchbooks, studios, and classrooms where creativity wasn’t just encouraged. It was how we moved through the world. I was the kid designing posters for school, rearranging my room like it was a magazine shoot, and noticing every little detail no one else saw.

That early lens shaped how I create today. Design Salt Creative is the result of a lifelong passion, sharpened by years of experience in art, fashion, branding, and marketing. This studio is where vision meets strategy, where clarity meets creativity, and where we turn ideas into brands that actually work.

I care deeply about the brands I build because I know how much heart goes into running a business. Whether you're just starting or evolving something established, my job is to help you show up clearly, confidently, and intentionally. With design that feels like you and works even harder.

the process

DESIGN SALT CREATIVE BRANDING SHOOT BERKLEY CA AUGUST 2025 JENNY CHOK PHOTO-117.jpg

We begin by conducting a thorough discovery session to understand your needs, target audience, and goals. This allows us to craft a strategic approach that ensures your design project stands out and aligns with your objectives.

DESIGN SALT CREATIVE BRANDING SHOOT BERKLEY CA AUGUST 2025 JENNY CHOK PHOTO-131.jpg

We generate a variety of design concepts and present initial mock-ups for your consideration. This step empowers you to choose a direction that resonates with your vision and meets your project goals.

01 strategy

02 conceptualizing

Minimalist Studio Space.png

The number of rounds of edits will depend on the package you choose. We will discuss this in detail during our consultation to ensure the best fit for your needs. Each round of revisions is designed to fine-tune the design according to your preferences and ensure it meets all your expectations.

422338_fa5f58e008414dc8b613a27bcd6dc3a5~mv2.jpg

We finalize all design deliverables, providing you with a comprehensive set of ready-to-use assets for seamless implementation, whether for print, digital, or other formats.

03 refinement

04 finalization

LET'S CHAT

bottom of page